Mahindra conducts end-user training for Philippines National Police


D3---Mahindra-PNP20160301Two-hundred thirty-one police officers and staff from the Philippine National Police (PNP) Region 8 command attended the Mahindra Enforcer end-user training held recently to better acquaint themselves with the operations and maintenance of the Enforcer patrol jeeps that are now a part of their daily conveyance.

The training was held at the PNP Regional Office in Camp Kangleon in Palo, Leyte, under the auspices of Asianbrands Motors Corporation (AMC), authorized distributor of Mahindra vehicles in the Philippines, and attended by PNP end-users from across 112 municipalities and six Police Provincial Offices. Edward Empaynado, AMC training officer, led the orientation and training course.

The Enforcer patrol jeeps now distributed among the municipalities comprising the PNP Region 8 police force comprise part of the 1,470 Mahindra Enforcers released in 2015, to equip the national police with a reliable and dependable vehicle for their daily operations.

The training focused on basic product knowledge, proper care of the vehicle, warranty coverage, technical highlights (power train, engine specs, fuel consumption, etc.), dismounting spare tire and replacing spare tire, proper driving tips, turbo charger (knowledge and how tos), periodic inspection and maintenance, (packages and pricing). The objective of the training is to orient the end-users on the proper operation and care of the patrol jeeps.

The PNP patrol jeep now in use is a Mahindra Enforcer unit that has been reconfigured to adequately and satisfactorily meet the police agency’s requirement not just to help secure peace and order in the local communities, but also to support in disaster and relief operations. During floods, fire, earthquake or other natural calamities, the Enforcer can decently wade through high waters, navigate rough and treacherous terrain, and carry heavy loads of people and cargo. This is part of the daily routine local government vehicles are subjected to.

The Enforcer is currently the No. 1 light commercial vehicle in India. It is also the vehicle of choice not only of the Indian military and security forces but also of other country’s military forces in Asia, Africa, the Middle East and Australia, which have found in the Enforcer the toughness, ruggedness and dependability best suited to secure their borders and maintain homeland peace and order.

The Mahindra brand, group
AMC is a newly-incorporated automotive distributor company of the Columbian Group of Companies committed to introduce the Mahindra brand into the Philippine market. As a full-service automotive distributor, AMC is devoted to providing the buying public with the complete automotive ownership experience deserving of a respected automotive brand with a 70-year heritage. As such, apart from bringing in a diverse line-up of quality vehicles, the company is also committed to building an entire workforce devoted to provide quality service and parts availability, a competent dealership network, marketing and communications efforts, as well as customer satisfaction strategies and corporate social responsibility initiatives.

The Mahindra Group focuses on enabling people to rise through solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.

An $16.9-billion multinational group based in Mumbai, India, Mahindra provides employment opportunities to over 200,000 people in over 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology, financial services and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defense, energy, industrial equipment, logistics, real estate, retail, steel, commercial vehicles and two-wheeler industries.

In 2014, Mahindra featured on the Forbes Global 2000, a comprehensive listing of the world’s largest, most powerful public companies, as measured by revenue, profit, assets and market value. The Mahindra Group also received the Financial Times’ Boldness in Business Award in the Emerging Markets category in 2013.


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