THE HAGUE: Major Dutch corporations including Shell, Unilever, Philips and dairy produce giant FrieslandCampina have joined forces to showcase national talents in a bid to roll back gloom and populism, the Dutch press reported Saturday.

A PR campaign—whose launch coincides with a tense election campaign—will point to Dutch success in meeting five challenges of the future, the financial daily Het Financieele Dagblad said.

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