• Manila welcomes another Hilton

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    The Hilton heiress wears one of her pieces for Denovo in a post on her Instagram account

    The Hilton heiress wears one of her pieces for Denovo in a post on her Instagram account

    Paris’ sister Nicky is guest designer of Denovo
    The year 2014 saw the memorable visit of one of Hollywood’s most famous It Girls, Paris Hilton, when she officially inaugurated her collaborative project with Filipino real estate company Century Properties’ the Azure Beach Club.

    This year, Filipinos may just get to see another Hilton breezing through the country through the efforts of young and homegrown jewelry brand, Denovo.

    Born only in 2014, Denovo has already established itself as a premier jeweler with design partnerships among sought-after Filipino artists like Olivia d’Aboville and Leeroy New for a number of its in-house collections. This year, it ups the ante by tapping Nicky Hilton—Paris’ younger sister—to design her signature collection for the luxury label.

    “I’m so excited to launch my first fine jewelry collection in the Philippines through Denovo at Century City Mall. I’ve been collecting jewelry for a long time and sharing life stories and milestones through these timeless pieces is such a rare experience for me,” shared the 31-year-old Nicky in a statement released by the jeweler.

    The heart and bow locket piece is quite sentimental for Hilton because it reminds her of a locket her mother gave he

    The heart and bow locket piece is quite sentimental for Hilton because it reminds her of a locket her mother gave he

    Denovo unveiled the hotel heiress-cum-designer’s creations with a private press luncheon at its Century City Mall boutique in Makati City. Present at the event were the couple behind the company, Caryll and Jose Benitez, together with art director Georgina Teng who personally met with Nicky in New York during the collaboration process.

    Asked to share what she thought of Nicky Hilton, Teng answered, “My first impression was that she was a bit of a shy type [a far cry from her older sister Paris]. But when it comes to her ideas, she was very decisive.”

    She added that the American socialite came well prepared for the meeting bringing with her a personal laptop with pegs of the jewelry she wanted to create. She was then presented Denovo’s initial sketches for her collection, but as Caryll revealed, the final output took a completely different turn.

    She explained, “Our initial direction, which was more formal, changed. Nicky let us know that she wanted fine jewelry that is still practical [meaning to say they]can also be worn every day.”

    The result takes the form of three collections with very different aesthetics: art deco, vintage and gothic.

    For the art deco collection, Nicky features geometric shapes inspired by New York City. These come in three choices of diamond dangling earrings where the stud can be detached and worn alone.

    Nicky Hilton’s signature line for homegrown brand Denovo is her first-ever foray into jewelry designing

    Nicky Hilton’s signature line for homegrown brand Denovo is her first-ever foray into jewelry designing

    “She loves this idea of detachable pieces because it is not only stylish but also very practical,” Teng shared, adding that women can wear the stud by day and add the dangling part by night for instant glamour.

    These earrings, which come in white diamond, red ruby or blue sapphire, are the perfect red carpet accessories too. Also included in the art deco line are bangles that match the three designs of earrings.

    Next in Nicky’s collection are two engagement rings inspired by gothic motifs, which are in fact, very different from her simple and elegant engagement ring, which was given to her by fiancé James Rothchild late last year.

    Finally, there is the vintage line that carries a bracelet, a necklace, earrings and a ring, featuring cute little bows. The highlight of the collection is a heart locket embossed with a small diamond bow right at the center. Teng explained, “The locket piece is quite sentimental for her because it reminds her of a locket her mother gave her.”

    All in all, the three collections closely reflect Nicky’s personal style, which is “a mix of modern and traditional,” according to Teng.

    A legitimate fashion designer who has launched two clothing signature lines, as well as a line of handbags for Japanese company Samantha Thavasa, Nicky has always been known for her versatile taste in fashion. She has also lent her name and ideas to a variety of accessories and fragrances, but this marks her first ever foray into designing her line of fine jewelry.

    Asked how Denovo landed a partnership with the great great-granddaughter of Conrad Hilton who founded Hilton Hotels, Caryll shared that Robbie Antonio of Century Properties paved way for the label to connect with Nicky.

    “She was impressed with Denovo the moment she saw our collections. She even thought that we were an international brand but we assured her that all our jewelry are handcrafted here in the Philippines,” Caryll further related.

    “We are happy to partner with Nicky because just like Denovo, she encourages women to create their own personal style. After all, our brand is anchored on individuality and creativity,” Caryll concluded.

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