Mighty Corp., the Philippines’ oldest cigarette maker, vowed to increase tobacco procurement from local suppliers for its expanding product line.
Executive Vice President Oscar Barrientos said the company, which is celebrating its 69th anniversary, is looking to export local blended and expanded tobacco.
“We are working closely with local farmers and our local tobacco suppliers in planning and implementing our expansion programs,” Barrientos said.
“We plan to export local tobacco. We are fully committed to support our local farmers and the local tobacco industry as we move forward and compete in the local and foreign markets,” he added.
Mighty Corp.’s anniversary will be highlighted by the re-launching of the company’s oldest and flagship brands—La Campana Ringing Bell and Alhambra cigarettes—known traditionally as “Matamis” and “Regaliz” blend lines.
The company, which produces brands in the non-premium category, had earlier launched two brands in the premium category: King and Chelsea. These two brands are now categorized in the highest tax bracket for cigarettes.
“We hope to extend the reach of Mighty Corp. and strengthen our position as the top Filipino-owned tobacco company in the Philippines,” Barrientos said.
The company was established in 1945 as La Campana Fabrica de Tabacos, Inc. by Wong Chu King and started out with a small cigarette factory in Manila.
A facility for tobacco threshing and redrying was constructed in 1963 in Malolos, Bulacan where the company’s present-day nine-hectare fully integrated manufacturing and processing plant is located.
The company was renamed Mighty Corp. in 1985.
Meanwhile, Barrientos said the company is ready for the smooth implementation of the cigarette stamp tax system after activating contingencies it drew up six months ago to ensure full compliance with the new tax regulation.
He said the company is ready to comply with the new tax system, saying some of Mighty Corp.’s machines are now equipped with stamp applicators.