• Millenials take lead in Print Media Congress


    The United Print Media Group (UPMG) will be holding its third Print Media Congress from October 21 to 22 at the Manila Hotel.

    Dubbed as PrintCon 2015, the largest gathering of publications and its stakeholders will discuss how to reach out this generation.

    The event’s theme is “Millennials can love Print too!”

    The UPMG headed by Ricky Alegre of BusinessMirror is an association of various publication companies with more 200 newspaper, magazine and tabloid titles.

    Barbie Atienza of Manila Bulletin said the congress is an opportunity for members of the industry and its allied sectors to get together and discuss issues that are relevant to the industry’s role in society and in nation building.

    The PrintCon 2015 will have leaders from different advertising agencies and publications as speakers. Some young people aged 18 to 35 will also share their views. The two day congress will be capped by a speech of Commission on Elections Commissioner Andres Bautista about the role of the youth in the affairs of the country particularly in the coming elections.

    At the end of the congress, the UPMG will hold the 5th Tinta Awards. Tinta is the prestigious creative award given by the group to outstanding print advertisements and campaigns.

    The PrintCon 2015 and Tinta awards are presented by Manila Bulletin, Philippine Star, Philippine Daily Inquirer and Arthaland. Interested parties may call the UPMG secretariat at 4037787.


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