Britain’s fastest snowboarder, Jamie Barrow, and the Mitsubishi ASX returned to the frozen lake of Saint Moritz, Switzerland with the purpose to break the Guinness World Record for the fastest speed on a snowboard towed by a vehicle.
Mitsubishi Motors supported Jamie with his ‘Adventure Advanced’ journey, providing him with the perfect vehicle – a 2.2-liter ASX 4. The smart and efficient compact crossover, with four-wheel-drive capability, Mitsubishi Active Stability Traction Control and a top five-star Euro NCAP rating for safety was an integral part of the stunt.