THE first-ever Pinoy Music Summit in the country brought key personalities in the music industry from the entertainment, business and government sectors together in a whole day event to revive the original Pinoy music (OPM) industry that has declined by 75 percent in revenues for record companies in the last decade.

Urging the local music industry to adapt to modern times by means of including technology in its marketing strategies, the symposium titled “Basta’t Pinoy, Push Mo Yan” held at the Landbank Plaza in Manila on March 19 focused on creative solutions to develop the Filipino music to reach a wider audience.

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