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Wednesday, October 03, 2007

 

Search for the best videos online is on

 
SINCE many of us stay online for hours, why not make it a stepping stone for a possible career in video creation or filmmaking? Now, you don’t have to join a reality TV search to get a step closer to being the next hotshot filmmaker or music video director. Just log on to www.nescafe3in1.com.ph and squeeze out those creative juices.

The country’s leading coffee brand has launched its 3in1 Flicks online contest with great prizes like 80G Ipod Videos and Macbooks waiting for the winning minds.

How to join

Once on the website, you will find a specially made video-editing suite where creating a short film or a music video is made as easy as click-and-drag. The challenge is for you to whip up a 90-second film or a music video. In making the music video, you have to use the Nescafé jingle sung by Parokya Ni Edgar.

There will be two categories. In the basic category, you are required to use the clips and editing tools within the site to make the video via a drag-and-drop method. For the advanced category, you may use your personal clips, music, sound and editing tools to make the video.

Making the cut

You’ve probably uploaded a million videos online already but this contest is giving you the chance to be noticed—not just by the regular web surfers but by film experts. Send in what you think are your best products as they will be assessed by a panel that includes no less than acclaimed TV commercial director Sid Maderazo; commercial and music video director Pancho Esguerra; UP film lecturer, commercial director and cinematographer Nap Jamir II; Publicis Manila creative director JJ Henson; and Nestlé Philippines director of communications Noy Dy-Liaco.

Here’s the challenge: infuse the brand’s iconic red mug in your video entry. Show how Nescafé 3in1 enhances moments with barkada.

After finishing your video, you have to upload them onto the Nescafé site. You can submit an unlimited amount of entries for both the Short Film and Music Video categories.

Deadline is October 25. For details, visit www.NESCAFÉ3in1.com.ph.

   
 

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Severino O. Frayna Jr., Benjie Dela Rosa
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