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Saturday, October 13, 2007

 

Samsung Metrowear showcases Philippine retailer styles

By Karl Puzon

The latest trends to hit the Philippines were showcased at the recent Samsung Metrowear fashion show. Ten of the most well-known retailers showcased their couture at the Rockwell Tent.

Folded and Hung featured a collection designed by Ivarluski Aseron, which presented a simple yet edgy eighties’-inspired look. Apple & Eve was all about layering, jackets and sweaters worn over shirts, and skirts worn above tights. Pink Soda brought back the eighties’ look with a mo­dern twist, like the staple little black dress partnered with bright-colored stockings.

Details went back to basics with black and white fashion, as well as partnering baby doll dresses with the season’s trend, leggings. Graxie’s collection, with its polo dresses, ruffle details and empire waistbands, could perfectly be described as modern retro. Kaiser’s men’s line also presented a retro look with bright tops and hooded blazers to name a few. Ilaya couture’s theme was the classic yet very fashion-forward Filipiniana meets Kimono, Maria Clara-like blouses, oversized puff sleeves and collars were given a mod touch when partnered with a pair of shorts.

K & Company, on the other hand, presented an Audrey Hepburn-inspired collection of earth-toned dresses with ruffles on the hem and collar, as well as coats inspired by old-fashioned England. Maud’s collection had the restrained glam theme going for it, showcasing forties’ tailoring with vest layers and waist band finishing. Last, Religioso sported a glamorous look that gives an edgy twist to ordinary casual wear to stylish and uniquely structured minidresses.

Admiring the collections that evening were Daphne Osena-Paez, Fortune Ledesma, Ana Bitong, Chris Albert, Sigalit Djemal and Audrey Tan-Zubiri. Young and ultra chic Mariel Rodriguez, Carla Humphries, Helena Belmonte, Shu Uemura’s Tessa Dragon, and Pinoy Big Brother house­mate Say Alonzo were on the lookout for their next must-haves. The country’s hottest designers also graced the event: JC Buendia, Vittorio Barba, Tonichi Nocom, Amina Aranza-Alunan, and accessory designer Ciara Marasigan-Serumgard, to name a few.

It was a wonderful event in which today’s hottest retailers took center stage to highlight local creativity and innovations in fashion. The industry has obviously set its sights on bigger and brighter things, and it is opportunities like Samsung Metro­wear that make sure their ideas can be shared to all.

   
 

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