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Tuesday, September 04, 2007

 

VIRTUAL REALITY
By Tony Lopez
A Hyatt experience


Hyatt is now partly owned by the Walton family of Wal-Mart. I do not know whether that is good news or bad news. The Waltons are one of the richest families on earth. Their Wal-Mart is the world’s largest company and largest retailer. It is known for low prices. Generally, shoppers get good value for their money though at rival Costco, you get better quality products.

Hyatt is not known for low prices. It has exorbitant room rates, at least the one at Arlington, Virginia. Guests don’t get good value for their money. To say that this Hyatt offers luxury for good money is really stretching the imagination. I have stayed in other Hyatt hotels before—in Osaka, Sydney, Hong Kong and, of course, Joe Mari Chan’s Hyatt in Manila. They are different from the Hyatt Arlington.

On August 29, I checked into Hyatt in Arlington, Virginia. I was charged $219 for the first night. The rate didn’t include breakfast. Not for one. Not for two. The room had a king bed that was flabby. The room is so small it makes you claustrophobic. It is cleaned only once a day and the bed is not made up in the evening. It didn’t have any free toothpaste, toothbrush, slippers, bathrobe, newspapers or safety deposit box. The only thing free is 24/7 connection to the Internet and, yes, a coffee maker with sachets of coffee and tea. The things that in other places you would expect to get with your $219, you don’t get at the Hyatt Arlington. There were two bottles of water, each priced at $4. I asked for toothpaste and toothbrush. I was told to get it myself at the front desk. A few of the staff were not warm at all.

I checked Hilton at Ballston, about four Metro stops from Roslyn, the Metro stop right across the Hyatt Arlington. Hilton offered $159 for king bed and breakfast for two, free. Nearby Westin Ballston quoted $219, taxes included, but its people were definitely much warmer and more gracious and the property is much newer.

On the Internet, Hyatt Arlington offered a summer getaway package of $89 per night for a king bed or two double beds with free breakfast for two, Friday to Sunday. The rate is $169 on weekdays. Staying at the Hyatt Arlington on weekends can be a hassle. You go down to the Mezza Restaurant on the second floor and you find the line of coupon diners is so long it makes you feel you are checking in with Southwest for a flight.

According to reports on August 30, the billionaire Pritzker family of Chicago has sold a $1-billion stake in their Global Hyatt hotel chain to Goldman Sachs Capital Partners and Madrone Capital Partners, the investment arm of Rob Walton, the chairman of Wal-Mart.

Hyatt said Goldman and Madrone had acquired a “minority interest” in the group. The Hyatt group said the deal would provide liquidity to the Pritzker family interests that own Hyatt.

Hyatt is one of the world’s largest privately owned hotel groups. It is restructuring its operations and plans to expand. The hotel chain is said to be valued at $20 billion, $5 billion less than the $25 billion paid for Hilton by the Blackstone group.

The Pritzker family that owns Hyatt has had family squabbles that in some cases have ended up in suits among the heirs. The family thus decided to cut up the property and distribute funds among family members over a period of time.

“Consistent with previously announced plans, we are also in the process of restructuring our family’s holdings,” said Hyatt Chairman Tom Pritzker. “As part of our strategic planning we considered opening up our shareholder base to an investor or investors who shared our vision.”

Goldman Sachs and (Rob) Walton’s family interests “emerged as possessing the key attributes we sought,” Tom said.

For his part, Walton said Hyatt had “all of the ingredients necessary for long-term growth: a capable and dedicated group of associates, solid capital base, well-respected brands and a global footprint including a strong presence in the highest growth areas in the world.”

Richard A. Friedman, chairman of Goldman Sachs Capital Partners, said Hyatt had “extraordinary growth prospects.” Hyatt has 65 full service hotels in its development pipeline, including 16 in China, the company said.

biznewsasia@gmail.com

   
 

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