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Thursday, September 27, 2007

 

Fil-Americans still keen on RP 
homes despite credit crunch

By Likha C. Cuevas-Miel Reporter

FILIPINO expatriates in the United States are still keen on buying homes in the Philippines in spite of the credit crunch in the world’s largest economy, Ayala Land Inc. said on Thursday.

At a briefing, Jaime I. Ayala, ALI president, said “it is early to tell” whether the property sales of the company was negatively affected by the liquidity squeeze in the US.

Ayala said about 60 percent of overseas Filipino worker sales come from the US and so far the property firm has yet to see any slow down in the uptake of ALI-developed homes.

“We are pleasantly surprised by the interest [but] we have still have to monitor [the developments in] the US,” he said.

Based on Ayala International Sales Inc. data, homes sales to overseas Filipinos grew 60 percent at end-July, or before the housing-led credit crunch turned for the worse. The company said US sales alone grew 100 percent.

Ayala said ALI is still confident with the growth of the local property market due to the good macroeconomic fundamentals of the Philippines, citing low interest rates and higher economic growth, which make home acquisition within reach.

“We’re seeing that in the interest of the local buyers,” he said.

The local markets make up about 60 percent of ALI’s total residential sales, boosted by overseas Filipino remittances shifting to property acquisitions, as against consumer spending in the past.

Ayala said that the slowdown in the US could benefit the business-process outsourcing (BPO) industry in the Philippines since US firms would tap the offshoring business more to make a profit.

This would bode well for property developers like ALI, which is now building BPO offices, retail stores, a hotel, a school, parks and residential complexes within its 1,600-hectare joint venture project with the Yulo family in Canlu­bang, Laguna, called Nuvali.

According to Miriam O. Katigbak, ALI head for strategic land bank management, the 300-hectare phase 1 of Nuvali is scheduled to be finished by the second quarter next year and would have dormitories or apartments for BPO workers and a businessman’s hotel.Also included in the first phase of Nuvali is the 70-hectare exclusive subdivision called Abrio, the first Ayala Land Premier development in the area catering to the upper income market.

Community Innovations will build upscale homes in the 60-hectare Treveia, which would be across the future site of a Xavier school.

Avida Settings by Avida, would also be developing and selling house and lots in Nuvali which are geared towards the middle-income market.

In preparation for these projects, ALI has earmarked P2.5 billion for the first phase, which includes roads, parks and a lake. Its joint venture partner’s landholding company, Seci Properties, has allotted P1 billion.

  
 

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