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Saturday, April 05, 2008

 

All aboard! Port City Khakis

 
The mantra “work hard, play hard” has never rung truer. Men who live by this idea know all too well that the best way to appreciate their labor and success is to reward themselves. After all, there really is no point in making one’s history if they cannot sit back and marvel at their achievements.

This sense of accomplishment further fuels them to focus on their pursuits. In the daytime, they are all business, conducting meetings in the boardroom, overseeing targets, and managing their workloads. But make no mistake. These driven individuals have their fun side, too.

Fact is they look forward to times like casual Fridays when they anticipate a more leisurely pace and ensure that even the simplest pleasures are fully enjoyed. Yes, this is the life.

Of course, they need the perfect companion to allow them to enjoy life and look great. With Dockers KhaK1s they can live their lives with confidence and celebrate the history they are making for themselves.

Inspired by the renaissance that makes up the port city of San Francisco, Dockers KhaK1s has always been a timeless expression of the modern man’s unique outlook in life. Thus, Dockers KhaK1s are known for their maritime-inspired look, complete with nautical stripes and seafaring graphics and motifs such as anchors and compasses.

Now Dockers is proudly presenting the first of its limited edition original khaK1s—the K1 Vintage Pants. Each pair of K1 Vintage Pants is carefully handcrafted and individually serialized with its own production number. Compact 2-ply yarn twill-weaved from an original vintage loom has been used, along with a tailored interior featuring sail-cloth lining and other unique vintage flourishes such as the matte metal fly buttons and waistband shank buttons the patina of aged pewter.

The K1 Vintage Pants recently debuted at the Dockers Store, Power Plant Mall, Rockwell, Makati City.

The store itself, which was previously wrapped in Dockers newsprint, unveiled itself and introduced K1 Vintage Pants’ celebrity ambassador and multimedia personality Rovilson Fernandez who modeled the limited edition pants live. Let it be said that Fernandez embodies the man who works hard and plays hard.

Only 24 pairs of K1 Vintage Pants will be sold in the Philippines, so hurry and reserve a pair now at www.k1wearyou­rownhistory.com. With the pair comes a complimentary Dockers-branded Moleskins San Francisco City Notebook.

   

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Severino O. Frayna Jr., Benjie Dela Rosa
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