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Saturday, February 23, 2008

 

Run for your LIFE

 
Continuing its tradition of giving families more opportunities to enjoy a healthy lifestyle, this year’s edition of the National MILO Marathon will be staged in 25 cities nationwide with four races to be held simultaneously in Manila, Tarlac, Cebu and Davao—a first in the distinguished history of the National MILO Marathon.

The exciting development was revealed at a recent press conference held at the Bayview Park Hotel in Manila.  Gracing the affair were Nestlé AVP and MILO consumer marketing manager Michelle Calo-Alvarillo, Nestlé AVP and MILO sports events executive Pat Goc-ong, and National MILO Marathon race organizer Rudy Biscocho. 

Expressing their support were Department of Education (DepEd) physical education, school sports and special events office chief Dr. Noemi Bellosillo and DepEd NCR education supervisors II Dafroza Zagala and Cricelda Marte, Department of Tourism office of sports and wellness tourism director Cynthia Lazo and Bayview Park Hotel Manila finance manager Ardy Griño.

“Manila, Tarlac, Cebu and Davao are four of the cities that consistently attract a huge number of participants so we thought of staging our elimination races simultaneously to further highlight the health impact of the National MILO Marathon to as many people as possible,” says Goc-Ong.

60,000 runners are expected to take part in the simultaneous races, which is a challenge that MILO is looking forward to. “We’re confident that the simultaneous staging will be warmly received by families and running enthusiasts everywhere,” says Calo-Alvarillo.

Aside from Manila, Tarlac, Cebu and Davao, exciting marathon action will also unfold in the following cities: Batangas, Palawam, Angeles, General Santos, Dumaguete, Bacolod, Iloilo, Roxas, Legazpi, Naga, San Pablo, Tacloban, Tagbilaran, San Fernando, Laoag, Santiago, Baguio, Dipolog, Iligan, Cagayan de Oro and Butuan.

Now on its 32nd year, the National MILO Marathon is renowned as a landmark event in Philippine sports and is considered to be the country’s most awaited and most successful running competition.  Through the years, it has consistently played a key role in discovering the country’s best marathoners who have brought honor to the country.

The first MILO Marathon was held on May 26, 1974, with some 767 runners taking part in the event.  Over the years, the event has gotten bigger with more participants eager to join and enjoy everything the event has to offer. 

In 2007, the National MILO Marathon welcomed more than 150,000 participants—proof that the National MILO Marathon remains firmly entrenched as a relevant and significant sporting event in the country’s sports landscape.

The 32nd National MILO Marathon will showcase the following events: 3K kiddie run, 5K fun run, 10K run (Metro Manila leg), 21K half marathon for the provincial elimination races and 42.195K open Metro Manila elimination race and a 42.195K final race.  Complementing these are the other fun events like the biggest school delegation contest, the inter-school running team competition and the cheer dance competition, which will see action from college students to further add excitement to an already thrilling and popular side event.  

Without doubt, the National MILO Marathon looks poised to attract more runners as it continues to serve as a platform for those who desire to become runners of distinction and for those who want to reap the benefits of having a healthy, active lifestyle.

   

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Severino O. Frayna Jr., Benjie Dela Rosa
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