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Monday, January 21, 2008

 

Video game sales soar to record $17.9 billion

 
US video game industry sales rocketed to a record high $17.9 billion in 2007, with Nintendo reigning as champion of the console battle with Microsoft and Sony, according to research group NPD.

US sales of video game consoles, software and accessories rose “an astounding” 43 percent, with each category reaching a new “personal best,” NPD reported.

Nintendo DS handheld game devices and Wii consoles were the top hardware sellers, ranking first and second, respectively. The Japanese company’s gadgets accounted for 52 percent of the video game devices sold in the United States.

Nearly 8.5 million Nintendo DS devices were sold in the United States last year, while buyers snatched up approximately 6.3 million Wii game consoles.

Sony sold 3.97 million PS2 consoles and 2.56 million of its newer PS3 consoles in the United States in 2007, NPD reported.

Microsoft last year sold 4.62 million Xbox 360 consoles, which debuted in the market in November 2005, a year before Wii and PS3 were released.

Xbox 360 sales surged with help from the releases of highly-coveted games such as “Halo 3,” which is tailored exclusively for Microsoft’s consoles.

“Halo 3” was the top video game title, with 4.8 million copies sold.

Activision’s “Guitar Hero” game in which competitors score points by playing along to rock music on guitar-like controllers raked in $820 million, a new one-year record for video game franchise sales in the United States.

But Nintendo’s “Mario Brothers” holds the throne as top-selling franchise of all time.
-- AFP

   

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Severino O. Frayna Jr., Benjie Dela Rosa
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