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Sunday, July 06, 2008

 

SUNDAY STORIES
By Marlen V. Ronquillo
CSR hogwash

 
My idea of the enlightened rich is Pedro Abad Santos. He gave away his land and everything he had, his material possession a baggage to his cause. Then, with his books and his high ideals of social justice, preached among the peasantry about agrarian serfdom, struggle and liberation.

The brother of my maternal grandmother, a peasant with callused hands and a big heart and bigger dreams for himself and society, abandoned the small plot of land he was tilling to follow Pedro Abad Santos, one of the very first to do so. Many like him from my barrio did the same thing, hero-worshipping Pedro for his act of self-abnegation.

The brother of my grandmother passed on to me the great stories of Pedro Abad Santos during his few visits to Lubao from his remote farm in Cotabato—where he was forcibly relocated by government with a shipload of unrepentant followers of Pedro Abad Santos and left to fend for themselves in that new and cruel environment. The rebellious farmers dumped in Mindanao lost their domicile but not their high ideals and their moving stories of Pedro Abad Santos.

The stories gave framework, structure and sense to my idea of the enlightened rich.

So when Big Business and About-to-be-Big Business make the grand announcement that they have scheduled big talks about CSR, or Corporate Social Responsibility, I always compare their supposed grand gestures for society with the acts of Pedro Abad Santos.

The owner of a coffee shop chain is engaged in coffee contract farming. Is she paying the coffee growers the right price? We do not know.

The others give away scholarship grants.

The others run training centers for voc-tech education.

The others join Jimmy Carter build houses for the poor, whenever Carter is in town, part of his Habitat for Humanity work. The local rich that join Carter get Page One photos doing quickie masonry work.

Others support Gawad Kalinga, which itself is embroiled in a controversy within the Couples for Christ movement. This is a bitter form of schism, the last thing you would expect of a lay and supposedly pro-humanity organization.

Based on the benchmarks of social responsibility established by Pedro Abad Santos, however, these supposed grand gestures (that generate tremendous PR and publicity for the participants), fall short. They are mostly shallow gestures. Or hogwash.

The hardened segment of the peasantry has a more cruel description of the CSR exercises—hypocrisy. Or aspirin for cancer. This section of the peasantry wants moves, acts and gestures that possess a fraction of the gravity and purity of what Pedro Abad Santos did several decades back.

What, for example, are initiatives that Big Business and About-to-be-Big Business can do to really change the lives of those on the margin, in our case, the peasantry? Here is a big start.

Big Business should tell the banks, which the major figures of Big Business own, to start lending to small farmers. There is a law, the Agri Agra Law that mandates the commercial banks to allocate 25 percent of their yearly loan portfolio to small-scale farmers and agrarian reform beneficiaries. Unfortunately, the Marcos-era decree has a rider. In lieu of lending out money to small farmers and agrarian reform beneficiaries, the banks can invest in housing or buy government securities.

Since the 70s, the banks have been investing in housing and buying government notes to comply with the law. Their mind set is lending out money to farmers is fraught with risks. It is untenable. Government treasury bills are the safer alternative. For decades, small farmers have suffered from an impossible credit squeeze. They have been shut out of the lending mainstream despite the desperate need for production loans.

While shoving the farmers out of the credit mainstream—and practically crippling small-scale agricultural production—Big Business holds the yearly rituals that worship in the cathedral of social responsibility.

The anti-rural bias of the banks’ lending policies borders on the criminal, responsible, as it is, for the massive and grinding rural poverty. Had the banks mustered the will to give loans to small farmers and agrarian reform beneficiaries as mandated by the law, roughly P400 billion would be unleashed to provide production muscle to the peasantry.

The accusation of hypocrisy comes in this sorry context.

Those in the league of Big Business are different from Juan de la Cruz—and Pedro Abad Santos. It is fact of life.

But if they can’t come close to the social consciousness of Pedro Abad Santos, they should dispense with the yearly ritual of phoniness, the shallow and callow worship on the cathedral of social responsibility.

mvrong@yahoo.com

   
 

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