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Tuesday, July 29, 2008 |
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i
drive |
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Hyundai brings in its two new i-Series compacts and
the Genesis luxury sedan |
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“More Than Meets the i expresses how Hyundai has
come of age in the global automotive industry.With its commitment to
conceptualize and create cars built on only the strictest of
engineering standards, Hyundai has successfully mapped out a
paradigm shift and is now, more than ever, fast becoming a
determined challenger,” said HARI Executive Vice President and
Chief Officer Ma. Fe Agudo.
Agudo explained Hyundai named its
new i-Series as such to “establish a link” between technology
and the brand’s core values, citing the letter “i” has been
associated with technology-driven products. It also signifies, Agudo
added, Hyundai’s intention of “moving away” from
“good-bargain vehicles” to those with a “more sophisticated
profile.”
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O T H E R R E P O R T S
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Goodyear
announces this year’s search for ‘Bayani ng Kalsada’
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Goodyear Phils. Inc. on July 23
launched the third edition of the Bayani ng Kalsada, a search for
Filipino drivers who have shown and exemplified extraordinary deeds
to countrymen.
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Escape special
edition gets 4x4 look
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With the Ford Escape NBX Limited
Edition, Ford said the Escape becomes even more versatile than ever.
Packed with the features of a 4x2—including the same 2.3-liter
engine—the Escape NBX Limited Edition comes...
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Audio technology
good for F1
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Like a Formula One racecar, the
IDMAX subwoofers boast of advanced engineering, materials and
assembly techniques that maximize performance. Every part of the
IDMAX was engineered...
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Manic street
preacher
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Manila roads will never be the same after blasting
through them aboard a BMW M5
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It’s the story of the very
lucky few who can own a P10.250-million vehicle with two more
cylinders and twice the displacement of a modern Formula One car.
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Isuzu holds
charity program in orphanage
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Isuzu Phils. Corp. (IPC) bared it
donated 10 sacks of rice and lunch meals for 44 orphans—17 high
school and 27 elementary students—to the Children’s Joy
Foundation Inc. (CJFI) in Canlubang in Calamba, Laguna, on June 21.
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f.y.i
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awards
* Special promos *
announcements * milestones
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Toyota donates safety gear
The Toyota Motor Philippines Foundation (TMPF) donated reflectorized
vests and other safety equipment to the Pulong Santa Cruz Elementary
School (PSCES) to be used by the volunteer traffic enforcers manning
the school’s entrance
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HARDTOP
By Vernon
B. Sarne
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CAMPI promises a
bigger, better motor show
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LAST year, the formal members of
the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI)
brought to fruition their long-held dream of organizing an
industry-initiated motor show.
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