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Thursday, June 05, 2008

 

BIZZ FIZZ
By Rene Martel

That’s entertainment plus–Pagcor style!

 
WHEN Pagcor chairman and CEO Efraim Genuino put it about that he aims to make the Philippines the next “Entertainment Center in Asia,” eyebrows were indeed raised especially since Macau and Singapore appeared to be racing ahead on that front.

The idea may seem too lofty for a country plagued with economic and political woes but, Genuino is more than determined to turn this dream into reality.

This early, supporters of Pagcor’s Tourism City project are seeing more than just a new attraction for tourists. The project also means more revenues for national coffers through the infusion of foreign investment, creation of employment opportunities for Filipinos, and a revitalization of the Philippine tourism industry.

It is indeed a grandiose plan especially if you hear them making comparisons with established entertainment centers like Las Vegas and Macau. The US$15-billion Pagcor project is said to include luxury hotels, museums, theaters, arcades, wellness spas, malls, sports arenas, residential villages, a golf course, a state-of-the-art monorail system, theme parks, and lots of other commercial facilities that will complete an integrated recreation and leisure complex.

That’s not all. It will also include retirement homes and medical facilities, a marina, waste management facilities, and an observation tower.

The projected number of jobs to be generated for this entertainment complex is expected to be more than 250,000. This sounds good for all the waiters, sales people, nurses, caddies, chefs, and all other professionals and skilled workers that the many establishments within the complex will need for full operation. That’s in addition to the engineers, architects, construction workers who will be involved in building the giant complex.

There are currently four major investors eyeing the project. They include Genting Berhad of Malaysia (in a joint venture with Alliance Global Group, Inc.), SM Investments Corp. (in a tie-up with Asia Pacific Gaming Corp. of Australia), Aruze Corp. of Japan, and Bloombury Investments of the British Virgin Islands.

Project proposals have already been submitted by the investors, which include a giant Ferris wheel to be named (like the famed London Eye) as the Manila Eye, a Hollywood-themed amusement park, Star Cruises, and a hotel resort facility.

Prominent government officials and personalities have expressed their support to this project. Sen. Juan Ponce Enrile believes that this project is the answer to Filipino poverty. Along with this line of thought, Parañaque Rep. Eduardo Zialcita and Mayor Jun Bernabe both agree that the employment opportunities presented by this project are tremendous.

On the tourism side, former First Lady Imelda Marcos points out the project’s capacity of creating “a city that will bring joy and beauty to the world.”

It all seems like the Tourism City is indeed the answer to many people’s dreams, however, there are stark social issues that need to be addressed.

But Pagcor already knows this by heart. That is why, for years, it has been extra keen on changing the people’s perception of the state-run gaming firm as a money machine with no conscience to a socially-aware and responsible government institution.

Certainly, its contributions to the upliftment of the lives of the people, particularly in the aspects of health, livelihood, community development, peace and order, among others, cannot be overlooked. And the same can be said of its commitment to promote responsible gaming.

The Philippines has for too long been somewhat fickle with how it wants to achieve the progress it so desires, thereby stunting its own development. But with this project, the Philippines may well experience its most significant turnaround yet.

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bizzfizz_98@yahoo.com

  
 

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