The Manila Times

Tech Times

  Home  

  About Us  

  Contact Us 

  Subscribe     Advertise  
  Archives     Feedback  

  Register  

  Help  

  Top Stories

  Metro

  Business

  Regions

  Opinion

  World

  Life & Times

  Sports

  Tech Times

 
 
 

Monday, March 24, 2008

 

The great green environmental electronic expansion

Sustaining development,
developing sustainability

By Avril Bries, Special to the Manila Times

The world as we know it today is powered by science and technology; we operate in a global system that is governed by innovation, with information at our very fingertips. This continuous application and expansion of our body of knowledge has led to the shaping of advanced civilization. However, we cannot ignore the fact that while there is an indisputable wealth of benefits that we reap from technology, there are also prices that we must pay for these advantages—and one area of our culture that has suffered from our application of science and technology is the environment.  

Yet today, the environment and the field of research and development do not necessarily have to be at odds, and civilization need not sacrifice one for the sake of the other; rather, science is working on a compromise that has resulted in green technology, or, as defined by the Green Technology group, a field which “encompasses a continuously evolving group of methods and materials, from techniques for generating energy to non-toxic cleaning products”. Green technology is the middle ground between our sustainable development priorities and the progress of our global community and is already being implemented worldwide (albeit slowly and gradually in most countries, which lack the financial capacity to enforce green technology on large scales) in many areas of our technology sector, including information technology. 

The public’s focus on reducing the negative environmental impact of the science and research industry has greatly affected the domain of information technology (IT), which is defined by the Information Technology Association of America as the “study, design, development, implementation, support or management of computer-based information systems, particularly software applications and computer hardware” and according to Wikipedia: “deals with the use of electronic computers and computer software to convert, store, protect, process, transmit and securely retrieve information.”

Already, certain environmental standards have evolved for the use and development of the information technology industry, with countries such as the United States proposing to publish new contract provisions to standardize green IT, and more and more IT companies such as Apple Inc., Panasonic and Hewlett-Packard adopting the policies of the Environmental Protection Agency’s Electronic Product Environmental Assessment Tool (EPEAT) program, which evaluates the environmental performance characteristics of specific products, to note just a few markers in the growing green IT trend.  

Although consumers in the past did not express much concern for eco-friendly electronics, buyers today are more environmentally-savvy about their purchasing preferences, especially considering that our technology today makes it possible for the electronics industry to produce ecologically sound products that are just as efficient—if not better—than their environmentally damaging counterparts, and for the same prices or with relatively small cost increases.

Information technology companies today know this; whereas some green technology advocates reminisce about how they had to fight with manufacturers to get them to gear towards eco-friendly products back in the beginning of the green technology movement in 1999, today, the electronics industry recognizes that consumers now prefer computer products that conform to a certain set of standard environmental attributes. More and more market incentives are being offered to IT corporations who choose to go green, and being slow to adapt to the field of green technology is fast-becoming an economic liability to even the biggest IT companies. 

In the past, science and technology were often at loggerheads with the environment. Not anymore; with the growth of green IT, our research and development industry today is clearing the hurdle of having to pay the massive costs of fixing the results of their environmentally harmful products and appealing to consumers who are increasingly becoming aware of the global focus on sustainable technology. It may not be the answer to all the conflicts between technology and our environment, but it’s a giant leap towards the right direction. With green IT being a win-win solution, IT industries will either have to jump on the bandwagon or be prepared to lose out, big-time.

Editor’s note: This essay by Avril Bries of Quezon City Science High School took the top prize in the recently concluded CyberPress-EMC IT Writing Contest. She won a laptop for herself and a desktop for her school. STI, a co-sponsor of the contest, also gave short-program scholarships to the top 10 finalists.

   

BACK TO TECH TIMES INDEX

Sponsored Links
 

Back To Top

 
 
 

Severino O. Frayna Jr., Benjie Dela Rosa
Powered by: 
The Manila Times Web Admin.

  

Home | About Us | Contact | Subscribe | Advertise | Feedback | Archives | Help

Copyright (c) 2001 The Manila Times | Terms of Service
The Manila Times Publishing Corp. All rights reserved.

Hosted by: