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Petron Corp. announced it has chosen performer and
filmmaker Ramon Bautista as its endorser for the new Petron Sprint
4T motorcycle oils.
Bautista, 29, teaches at the
University of the Philippines Film Institute and is a talent for
several TV shows and appears regularly on MTV. He also works
as a radio DJ and as a director for a local television network.
In addition, he is a painter, photographer and entrepreneur.
“Bautista embodies the
qualities that many of our young people can aspire to. He is a
smart, talented and responsible person who is also ‘cool,’”
Petron Advertising Manager Charmaine Canillas said.
Petron recently launched its new
line of Sprint 4T motorcycle oils, and said its 30-second TV
commercials for its new product shows the diverse ways motorcycles
are used in the real world, depicting them as an important means of
transportation for working class families and for business use.
“Petron is aware that with the
increasing popularity of motorcycles, especially among the youth,
there is a need to promote rider safety. This is why we support
rider education and rider safety programs,” Petron Vice President
for Marketing Jose Campos Jr. said.
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