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Tuesday, September 02, 2008

 

PLAN ALLOWS SWITTCHERS TO RETAIN MOBILE NUMBER

Cell phone portability shelved

By Darwin G. Amojelar, Reporter

THE National Telecommunications Commission (NTC) said the plan to allow cell phone users to retain their numbers even if they shift to separate network providers may no longer push through, citing the huge expense involved.

Edgardo Cabarrios, NTC chief for common carriers authorization, told reporters that the number portability is too costly on the part of the subscribers based on the recommendation of the agency’s technical working group.

”It’s technically feasible, but not financially viable,” he said.

Under the proposed number portability plan, a subscriber no longer has to buy a new SIM (subscriber identification module) card if he or she switches to a different service provider while retaining his or her existing mobile phone number.

Number portability has been available in many countries since the late 1990s, with the scheme implemented most recently in Japan.

Legislators earlier filed House Bills 1098 and 3088 providing and promoting number portability for mobile phone service and mandating service providers to give their subscribers the option to retain their numbers.

As of June, the number of mobile phone subscribers stood at more than 61.9 million. Of this, Smart Communications Inc. and Pilipino Telephone Corp. (Piltel) have combined subscribers of 33.2 million, Globe Telecom Inc. another 22.7 million, and Sun Cellular another six million.

 Cabarrios earlier projected that the number of mobile phone users in the second half would grow between four and five million.

“For the full year, it’s likely to hit 65 million,” he said.

Cabarrios said that while the number of subscribers is growing, the average revenue per user (ARPU) is declining owing to inflation.

In the first half of the year, Globe reported that its ARPU declined by 24 percent to P214 from P280 in the same period last year. Smart’s ARPU also dropped by 16 percent to P220.

  
 

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