PLDT, GMA 7 sign election coverage deal


A major telecommunications firm and a broadcast network have teamed up for an extensive coverage of the 2016 elections.

On Wednesday, Philippines Long Distance Telephone Company (PLDT) and mobile unit Smart Communications signed a partnership with GMA Network Inc. (GMA 7) for a joint project that would provide minute-by-minute coverage of the 2016 elections.

In a statement, PLDT said it will take care of the connectivity for GMA 7 in covering the national polls.

“PLDT will provide the TV station’s fixed and mobile connectivity requirements for its most high-tech broadcast of “Eleksyon 2016,” the statement read.

GMA also partnered with a national broadsheet for the election coverage.

“PLDT and Smart are one with GMA 7 and its other partner organizations including broadsheet Philippine Daily Inquirer in making a significant contribution in the country’s efforts for clean and honest elections next year,” said PLDT and Smart President and CEO Napoleon Nazareno.

“PLDT’s extensive fixed and mobile networks will help GMA 7 gather and report the most accurate and latest news on the coming polls on a timely basis.” Nazareno further said.

Marked by a ceremonial signing of partners at the GMA Network Center, PLDT joined the other partners in business, government, socio-civic organizations, digital media, and academic institutions in helping secure the coverage of the regional polls.

“This election is happening at a crucial period when the flow of information is more dynamic, freer, and faster than ever before. We will witness an elections coverage that is online, on social media, mobile, quick, up-close, and personal, in addition to traditional media,” GMA Network Chairman and CEO Felipe L. Gozon said during the launch of Eleksyon 2016.

“Our partnership has been tested and proven to be rock-solid over the years. We are very confident that while we may have a formidable task ahead of us, together we will succeed as before to deliver our commitment to each and every Filipino who continues to believe in the power of democracy,” he added.


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