QUEZON City will develop Sgt. Esguerra Avenue in Barangay South Triangle as a major tourist destination. The city’s development plan is to transform Sgt. Esguerra Avenue, which stretches from Timog Avenue to Quezon Avenue, into a movie and television-themed street, a project called the Quezon City Entertainment Boulevard. A technical working group headed by Vice Mayor Joy Belmonte has been organized to oversee the development of Sgt. Esguerra Avenue, which is home to two of the country’s biggest broadcast networks.