Fresh and fun comes to mind in Rajo Laurel’s latest collection, “Palawan,” which the celebrated fashion designer unveiled in a well-received fashion show at the Kirov model unit of Rockwell’s Proscenium, in Makati City.
In time for the scorching hot season, Laurel’s Spring/Summer 2014 takes on a tropical and natural vibe that effectively captures the beauty of the world famous island in the southwest of the Philippines.
True to its namesake, Laurel’s Palawan captured the picturesque and bio-diverse island.
“I was inspired by the myriad of beaches in our beautiful country and the breathtaking nature that we must all work hard to preserve,” Laurel said.
Cool shades of white and gray dominate the collection, with dabs of strong deep blues that resembles the ocean.
The variety of ocean prints and palm-tree leaves and flowers, according to the designer are “inspired by Palawan’s undersea flora and fauna,” while the wide se–lection of geometric cuts and silhouettes that resemble the waves of the sea define his brand of tropical and urban aesthetic.
Laurel also presented opulent silks and textured organza on the catwalk, the results of his “study on lightness.”
“My latest collection is a study on lightness—endless and cyclical interpretations of it; be it fabric, texture and color,” he explained. “A more effortless yet polished aesthetic is what I want to deliver this season,”
The pieces are perfect for the urban woman who travels for a weekend vacation in style and comfort, or the jetsetter who plans to visit different shorelines for the summer.
He completes the collection to go from day to night with black structured pieces that take the city girl out to a hot summer party, whether in the metro or a paradise destination.
Besides unveiling Pala- wan, the designer also took the opportunity to launch his newest House of Laurel boutique located at the second level of at Rockwell Center’s Power Plant Mall during the stylish gathering. This is in addition to his Barangay Poblacion atelier where he has offered his sophisticated clien–tele ready-to-wear pieces that are unique and limited in style since 2000.
“I want the feeling of being inside a hut being able to still see the sun and the water,” Laurel said as he showed guests around the new space, which effectively displays the bright and calming Palawan collection.
“Since our opening, we’ve gained many new and old clients that rediscover what we’ve had for almost a decade,” he added.
Known to always maintain a close-knit relationship with his patrons, Laurel continues to create fashion designs that communicate with confident individuals who have a strong sense of style.
“The House of Laurel client, be it a man, woman or child is self-assured and confident in their own style. They look for ease, uniqueness and ver–satility in our pieces. I like to think we fulfill that niche,” he concluded.