• Reed, Steffen seek repeat as Ironman 70.3 As-Pac fires off

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    Wilfred Uytengsu (back row, second from right), founder of the organizing Sunrise Events, Inc., discusses the mechanics of the Cobra Energy Drink Ironman 70.3 Asia-Pacific Championship presented by Ford during the press launch at Shangri-La Mactan’s The Marquee in Cebu late Friday. Others gracing the event firing off today (Sunday), the first-ever Ironman As-Pac held for the first time out of Australia and New Zealand, are (from left) Asia Brewery Category manager Angelie Ong, World Triathlon Corp.’s Geoff Meyer and lawyer Mark Tolentino. CONTRIBUTED PHOTO

    Wilfred Uytengsu (back row, second from right), founder of the organizing Sunrise Events, Inc., discusses the mechanics of the Cobra Energy Drink Ironman 70.3 Asia-Pacific Championship presented by Ford during the press launch at Shangri-La Mactan’s The Marquee in Cebu late Friday. Others gracing the event firing off today (Sunday), the first-ever Ironman As-Pac held for the first time out of Australia and New Zealand, are (from left) Asia Brewery Category manager Angelie Ong, World Triathlon Corp.’s Geoff Meyer and lawyer Mark Tolentino. CONTRIBUTED PHOTO

    Australian Tim Reed and Swiss Caroline Steffen declared readiness to take on the challenge of determined rivals in the Cobra Energy Drink Ironman 70.3 Asia-Pacific Championship presented by Ford firing off today at Shangri-La’s Mactan Resort and Spa in Lapu-Lapu City.

    Reed braces for a tough battle with challengers led by the two podium finishers last time, runner-up Tim Van Berkel and Brent McMahon of Canada, as well as legendary two-time Ironman 70.3 kingpin Craig Alexander and Sam Betten.

    Steffen defends the women’s plum against a tough cast led by Aussies Dimity Lee-Duke and Kathryn Haesner, Russian Radka Vodickova, Kiwi Amelia Watkinson and Aussie Sarah Crowley.

    Produced organized by Sunrise Events, Inc., the event marks the first time the AsPac meet is held outside Australia and New Zealand. Close to 3,000 triathletes from 43 countries are answering the starting gun highlighted by a stellar cast of more than 30 pros.

    “I’ve trained really hard for this so I feel I’m ready. But you know, probably the biggest problem out there would be heat and humidity so you also got to get it right within yourself and not worry about what everyone else is doing,” Reed said. “So I’m just gonna go out there and give it my absolute best.”

    Steffen banks on her familiarity with Cebu – she won the last four IM 70.3 races here – to survive the plotters who are out to dethrone her in the $75,000, 1.9K swim, 90K bike, 21K run race backed by Cobra Energy Drink as title sponsor with Ford as presenting sponsor and Globe Telecom as official wireless and broadband services partner and produced and organized by Sunrise Events, Inc.

    “I was here the last four years and five’s my lucky number,” Steffen said. “I’m feeling pretty good, my training went well, no injuries I can’t wait to go out there and give it a good shot.”

    Action kicks off at Lapu-Lapu City’s pristine beach followed by in virtual tour of the cities of Cebu, Mandaue and Talisay on bike before culminating in a run on the hot and undulating roads of Lapu-Lapu City.

    Twenty-eight local aces, meanwhile, battle it out in the Filipino elite races led by last year’s winners August Benedicto and Monica Torres.

    Meanwhile, for the first time, the Ironman 70.3 As-Pac can be viewed live via streaming on go.globe.com.ph and www.ironman.com through Globe Telecom’s new original productions arm, Globe Studio which will handle the live broadcast of the event, giving triathlon fans and enthusiasts outside of Cebu the rare chance to experience the action in the keenly-awaited swim-bike-run. Sunrise Events, Inc. is targeting 2 million viewership worldwide.

    With its strong support for the multi-sport community, Globe senior advisor for Consumer Business, Dan Horan said, “this live stream service allows us to provide a one-of-a-kind experience to our customers. This gives sports fans a chance to watch their favorite athletes or teams conquer the competition, staying up-to-date on the championships right on their mobile devices.”

    Other backers of the event are Philippine Airlines, Summit Water, Department of Tourism, Tourism Promotions Board, 2Go Express, Asics, Gatorade, Prudential Guarantee, Oakley, Timex, Alaska, David’s Salon, Intercare, Gu gel, Kenneth Cobonpue, Megaworld Mactan Newtown, Sun Life Financial, TYR, media partners The Philippine Star, ABS-CBN Sports+Action, TriLife Magazine, AsiaTri, Finisher Pix, technology partner Xurpas, official hotels Shangri-La Mactan Resort and Spa, Be Resorts Mactan, Crimson Resort and Spa Mactan, Waterfront Hotel and Casino Mactan, Movenpick Hotel Mactan Island Cebu and official registration partner Active Network.

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