US-based real estate brokerage franchise firm Re/Max wants to capitalize on the country’s booming real estate sector by seeking to professionalize the practice of local real estate brokers.

Establishing a Philippine franchise three years ago, Re/Max said it is poised to change the country’s real estate landscape by developing brokers/agents that are adept on local market demands and are continuously driven by providing agent training, advertising, and various motivational programs.

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