Sales of consumer goods in convenience stores are rising rapidly, registering almost double growth this year based on a study conducted by Kantar Worldpanel, the world leader in consumer knowledge and insights.

Kantar Worldpanel, which tracked the shopping behavior of 3,000 Filipino homes in urban and rural areas across the country, said their findings showed a 45 percent increase in convenience store purchases from January 2014 to January 2015.

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