Shell stations now virtual emergency alert hubs for motorists in need

Pilipinas Shell vice president for retail Anthony Yam presents PNP chief Ronald “Bato” dela Rosa with a souvenir to mark their partnership.

Pilipinas Shell vice president for retail Anthony Yam presents PNP chief Ronald “Bato” dela Rosa with a souvenir to mark their partnership.

With countless fuel stations all around us, wouldn’t it be nice if all of them doubled as emergency alert hubs where motorists could go to report an emergency situation directly to the Philippine National Police’s command center?

Lucky for us, Shell has already thought of this, and is now an actual reality as far as its gasoline stations are concerned. According to the petroleum company, each one of its over 960 stations all over the country has been equipped with what they call the “Itaga Mo Sa Bato” quick-alert app to aid in responding to motorists in distress.

“This is part of Pilipinas Shell’s commitment to help keep communities in the areas where it operate in safe,” the company said in a press statement.

In a nutshell, Pilipinas Shell and the PNP have entered into a partnership that will allow them to work together to heighten efforts in keeping communities safe.

“We are happy to continue this partnership with the Philippine National Police,” said Association of Pilipinas Shell Dealers president Juan Paolo Montoya, who, we’re pretty sure, was named after Colombian racing driver Juan Pablo Montoya. “With our goal to increase safety and security in our Shell stations, it is important that we work hand in hand with institutions that share the same objectives as we do, especially in providing a safe environment for Filipino motorists. We are also honored to be chosen as their partner in launching the ‘Itaga Mo Sa Bato’ quick-alert app.”

With Shell’s presence in Luzon, Visayas and Mindanao, it is hoped that its stations will provide the PNP with “a wider community network to help alert them in the event of a crime, or during emergencies such as fire or accidents.”

How does this work exactly?

According to Shell: “During an emergency, motorists can go to the nearest Shell station to report their incident. Using the quick-alert app, staff from the station can report the emergency directly to PNP’s command center at the press of a button, enabling the command center to refer the incident to the nearest police station for a quick response.”

“For over 100 years, Pilipinas Shell’s products and services have evolved to meet the changing needs of Filipino motorists,” Pilipinas Shell country chairman Cesar Romero declared. “More than our quality products, we want our customers to know that Shell is their partner on the road. We want our customers to feel that in their every visit to a Shell station, we always keep their welfare at the heart of our business.”

You’re probably thinking: “Why do I have to go to a Shell station to report an emergency? Why can’t I report it myself using the usual emergency hotline?” Well, let’s just say that as a corporate citizen, Shell has stronger persuasive powers when summoning the authorities. Or something like that.

So the next time you suspect someone is tailgating you, you know where to go. In the meantime, we wonder if there’s a Shell station near the Libingan Ng Mga Bayani; we want to report a thief inside.


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