Smart Communications Inc. and Globe Telecom Inc. are now locked in a race to roll out a music streaming service, which offers bright potential for substantial revenue generation for cell phone companies.

“Streaming is without a doubt the future of music consumption, and Smart has already paved the way for Filipinos to enjoy this new way of listening to their favorite songs through services such as SPINNR, the first music-streaming service in the country,” said Charles Lim, executive vice president and head of the Wireless Consumer Division at Smart.

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