Smart Communications Inc. (Smart) and MCA Music, recently forged a partnership to offer what it called a “game-changing” online music service.
A first in the world, the deal between the two companies will make the more than 3 million tracks in MCA Music’s global catalog exclusively available to the over 70 million subscribers of Smart and the other mobile brands under the PLDT group, Talk ‘N Text and Sun Cellular.
Smart Music will offer music downloads for as low as P15 per track—the lowest peso rate in the digital music market today. New releases will be sold at P20 each track—roughly half the comparable rates of other online music stores.
The launch was held last week from the Hyve Superclub in Bonifacio Global City and was attended by top executives of Smart and MCA and some of the leading musicians in the country.
Register your Smart account and purchase music via mobile or web. www.smart.com.ph/music.
Smart ambassador and Pinoy member of the international hip-hop group Black Eyed Peas, Apl.de.ap, surprises the guests as he joined the Smart executives in celebrating the launch of Smart Music. With him are (from left) PLDT and Smart Chairman Manny V. Pangilinan; Smart’s EVP and head of wireless consumer business Charles A. Lim; Smart’s Chief Wireless Advisor Orlando Vea; and PLDT and Smart President and CEO Napoleon Nazareno
Smart Public Affairs Head Ramon Isberto shows how Smart Music works to Philippine Popular Music Festival (PhilPop) official Patricia Hizon, and PhilPop executive director and music icon Ryan Cayabyab
Philippine football stars and Smart ambassadors Phil and James Younghusband share their excitement and admit that they love to download songs all the time
Smart and MCA Music bring in Greyson Chance (middle) to join the www.smart.com.ph/music. grand launch of Philippines’ own Smart Music. (From left) Sandy Monteiro, President of UMGI SEA and head of new business for Asia Pacific; Orlando Vea, Chief Wireless Advisor of Smart; Napoleon Nazareno, President and CEO of Smart and PLDT; Charles Lim, Smart EVP and head of wireless consumer business; Ricky Ilacad, President of MCA Music Inc.
Philippine rock icon and Smart ambassador Ely Buendia performs with his band under MCA Music, Pupil