Sony product development targets millennials

JAPANESE tech giant Sony Corp. plans to develop more innovative products this year to offer to a younger market, a company executive said.

“This year we are aiming to develop more innovative products, like in our Personal Audio and Digital Imaging categories, to target and support the younger generation’s active lifestyle,” Nobuyoshi Otake, Sony Philippines managing director, told The Manila Times on the sidelines of an event in Quezon City on July 13.