HER life story, though oft-told, has been repeated time and again as a means to encourage the ordinary Filipino to rise above their circumstance and achieve the same significance and distinction that this woman has accomplished.

Born in Manila on May 11, 1917, Teresita “Mama Sita” Reyes learned exceptional housekeeping, marketing and cooking early in life. As the eldest girl in a family of 12 children, she had to help her mother cook and care for their big family. She travelled to Divisoria early to market. From her mother, she got acquainted with all sorts of vendors—from vegetable and food hawkers, fish mongers, butchers, and sellers of rice cakes and other delicacies.

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