NEW YORK: Howard Schultz, the charismatic head of Starbucks, will step aside as CEO next year, turning a major page in the history of a company he built into an iconic global brand.

Having led the company's rise from a sleepy Seattle chain into the world's biggest coffee business, Schultz will stay on as executive chairman and chairman of the board, the coffee giant said Thursday in a surprise announcement that sent the share price down after hours.

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