Startups represent PH in Tel-Aviv Innovation Festival

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Israel Ambassador Effie Ben Matityau (extreme right) awards trip to Israel to join DLD Tel Aviv Innovation Festival to Filipino startup founders May Montero and Geraldine Anne Therese Palma-Arboleda (second and third from left, respectively) of IdeaSpace Foundation represented by executive director Diane Eustaquio (extreme left)

Israel Ambassador Effie Ben Matityau (extreme right) awards trip to Israel to join DLD Tel Aviv Innovation Festival to Filipino startup founders May Montero and Geraldine Anne Therese Palma-Arboleda (second and third from left, respectively) of IdeaSpace Foundation represented by executive director Diane Eustaquio (extreme left)

Two Filipino innovative startup founders participate in this year’s DLD Tel Aviv Innovation Festival, Israel’s largest international technological gathering.

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Israel Ambassador to the Philippines Effie Ben Matityau announced that this year May Montero, co-founder of Tambio, a technology that makes raffle joining easy and fun; and Geraldine Anne Therese Palma-Arboleda, chief operating officer of Taxumo, an intelligent web and mobile application that helps people compute and pay their taxes are the country’s delegates to this global event held on September 24 to 29.

Tambio is an all-in-one raffle solution that includes real-time analytics of relevant data such as actual sales, ticket redemptions per location, and customer demographics. It is currently deployed in eight malls in Metro Manila and had processed over a billion worth of sales for a mall operator.

Taxumo helps small and medium-sized businesses, professionals and accountants optimize their tax workflow through the generation of automatic tax forms and statements, direct submission of tax forms to the government, and application of best tax practices.

This is the second time that delegates from the Philippines join the festival. Montero and Palma-Arboleda have the opportunity to present their innovative ideas to industry leaders who may help move the idea to implementation, commercialization and recognition. DLD brings together venture capital funds, investors, inventors and leaders who are the foundations of the information and technological industries.

“The startup ecosystem created in Israel presents opportunities for partnerships in the international level. Considering the Philippines’ aspiration, its participation in this international gathering and in general the growing cooperation in the field of technology will add to its capacity in the hi-tech arena,” Ambassador Ben Matityau said.

The representatives are from the IdeaSpace Foundation. The Israeli Embassy will expand this partnership with other incubators and startup innovators like Kickstart Ventures and other institutions.

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