Tattoo continues subscriber, revenue growth trend


Globe Telecom, through its broadband brand Tattoo, continues to stamp its class in the Philippine broadband market, with its double-digit growth in revenue and subscriber base during the first half of this year.

In a statement, Gilbert Simpao, Globe head of Consumer Broadband Business, said that, “As the Philippines’ most preferred broadband, Tattoo has been trailblazing the market with innovative offerings as well as game-changing products and services as evidenced with its remarkable growth in revenue and customer base.”

The broadband business of Globe maintained its upward momentum by posting a 25-percent increase in topline and a 15-percent growth in the number of its subscribers year-on-year, effectively maintaining its position as the fastest-growing broadband brand in the Philippines.

The company said that service revenue tallied a total of P5.1 billion for the first half of 2013, a 25-percent growth year-on-year, up from P4.1 billion for the same period last year. Even on a quarterly basis, Tattoo also sustained its growth momentum in revenues, up 7 percent from last quarter, with P2.7 billion from April to June 2013.

Meanwhile, over 1.8 million broadband subscribers have been recorded as of end-June this year, a 15-percent increment against last year’s levels, up from 1.6 million from the first semester of 2012. As of 2013’s second quarter, Globe has been servicing 2.3 million wireless postpaid subscribers, with over 368,000 wireless broadband customers.

Healthy demand
According to company disclosures, the upsurge in broadband revenues was fueled by the “healthy demand for both wireless and wired broadband offerings,” and was “mainly due to the continuous growth in subscriber base from both Tattoo-At-Home and Tattoo nomadic broadband from 1.7 million to 1.8 million last quarter.”

Globe said that its network is vastly improving with its modernized infrastructure, and that the Tattoo brand will be continuously embraced by more Filipinos as their broadband of choice.


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