• Telco’s family friendly service launched


    The hectic work schedules and busy lifestyle of moms and dads nowadays make it easy to neglect and fall out of touch with children.


    Now, quality time with family need not be sacrificed as mobile leader Smart Communications Inc. (Smart) offers a whole new suite of postpaid plans designed to foster stronger ties among Filipino families.

    (From left) Celebrity mom Maricel Laxa-Pangilinan, Smart Postpaid Brand Manager Guia Laurel, Smart Postpaid Marketing head Kathy Carag, blogger and mompreneur Janice Villanueva, and PR professional Ana Ysabel Ongpin

    (From left) Celebrity mom Maricel Laxa-Pangilinan, Smart Postpaid Brand Manager Guia Laurel, Smart Postpaid Marketing head Kathy Carag, blogger and mompreneur Janice Villanueva, and PR professional Ana Ysabel Ongpin

    Called the Family Ties Plans, Smart’s new family-oriented offerings helps you stay constantly connected with members of the family, while ensuring a safe and protected environment for children when they use their mobile devices.

    “We really sat down and thought about the unique needs of Filipino families, and we’ve discovered that a lot of them want to stay connected with each other all the time—whether it’s via calls, texts, or the various mobile apps,” says Kathryn Carag, Postpaid Marketing Head at Smart.

    “With Smart’s new Family Ties plans, you no longer have to think twice about making that quick call to your son to check up on him at school or sending some sweet-nothings to your wife while at work because of the unlimited calling and texting features that come with the plan,” Carag adds.

    Smart Postpaid Marketing head Kathy Carag

    Smart Postpaid Marketing head Kathy Carag

    Constantly connected
    Families have two choices for their postpaid lines: Family Ties Plan 900 includes unlimited calling within the family circle, unlimited SMS to Smart subscribers and 200 all-network texts, as well as 100MB of free data for each line every month.

    Meanwhile, the Family Ties Plan 1800 comes with unlimited calls and texts to all Smart subscribers, 200 free all-network texts and 300MB of free monthly data for each line.

    Both plans come with three lines and three smartphones of their choice. Initial phone models include the O+ USA 8.2, O+ USA 8.31, Lenovo A269i, Alcatel Magic, Lenovo A369i and the O+ 8.37.

    But families with more than one child can also enjoy these perks as subscribers may add up to six additional lines per subscription by just adding P300 per line for Plan 900 and P600 per line for Plan 1800.

    To maximize their postpaid plans, users can subscribe to various call, text and data packages through Smart Postpaid Flexibundles, which can be easily availed of via SMS.

    Safe online adventures
    But besides providing call and text features within the family circle, Smart’s new Family Ties Plans also provide a unique way of protecting children when they go online on their mobile devices.

    With the popularity of the Internet and various social networking sites, children are more exposed to various online threats such as cyberbullying and online scams.

    Which is why in partnership with telco leader Vodafone, Smart will be exclusively offering the Vodafone Guardian App as a pre-installed app on smartphones available under the Family Ties Plans. Moms and dads can rest easy even if they’re not physically present to guide their children’s use of smartphones as the Vodafone Guardian App does all the work for them.

    With just a few taps on the app, parents can set call and text-messaging filters and ban certain numbers from contacting their children, which helps prevent the risk of cyberbullying and untoward incidents with unscrupulous individuals.

    They can also help balance their children’s time online as the Vodafone Guardian App allows them to block certain features at certain times, such as banning the use of games while they are still doing their homework.

    The app offers enough flexibility so that parents can tailor-fit how the app protects their children based on their unique parenting styles.

    Interested families who want to avail of Smart’s Family Ties Plans may contact 848-8877 or dial *887 on their SMART mobile phones. They may also proceed to the Smart Store nearest them or visit smrt.ph/familytiesplans for more details.


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