The Ayala’s newest northern streak

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The VIPs at the formal inauguration of Fairview Terraces: (from left) Bobby Dy, Ayala Land Inc. COO; Lucio Co, ELLIMAC Prime Holdings chairman; Antonio Aquino, Ayala Land Inc. president and CEO; Fernando Zobel de Ayala, Ayala Land chairman; Quezon City Mayor Herbert Bautista; Jaime Zobel de Ayala, Ayala Corp. chairman; Cong. Alfred Vargas; and Leonard Dayao, ELLIMAC Prime Holdings president PHOTO BY RUY MARTINEZ

The VIPs at the formal inauguration of Fairview Terraces: (from left) Bobby Dy, Ayala Land Inc. COO; Lucio Co, ELLIMAC Prime Holdings chairman; Antonio Aquino, Ayala Land Inc. president and CEO; Fernando Zobel de Ayala, Ayala Land chairman; Quezon City Mayor Herbert Bautista; Jaime Zobel de Ayala, Ayala Corp. chairman; Cong. Alfred Vargas; and Leonard Dayao, ELLIMAC Prime Holdings president PHOTO BY RUY MARTINEZ

Fairview Terraces opens in Quezon City
The famed shopping and lifestyle experience that was once solely enjoyed in the southern metropolis is now gaining ground in the north with the opening of Ayala Mall’s third and latest property in Quezon City.

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Seven years after the first “northern” Ayala Mall, TriNo–Ma, was built in 2007, followed by the compact UP Town Center in October 2013, the sprawling Fairview Terraces mall held its grand opening on February 28, with no less than Ayala Corporation chairman Jaime Augusto Zobel de Ayala, Ayala Land chairman Fernando Zobel de Ayala, and Ayala Land president and CEO Tony Aquino leading the festivities.

Recognizing that commerce and residential developments are rapidly on the rise in Metro Manila’s biggest and most populated city, it is not surprising that Ayala Land spent P5 billion on the upscale property in Novaliches, as it “[responds]to the residents’ quest for quality of life.”

Albeit decades behind competing mall developers in expanding in the area—SM Fairview and Robinsons Novaliches were built in 1997 and 2001, respectively—the conglomerate believes they had set up shop at the right time what with the construction of the planned Metro Rail Transit (MRT) from EDSA still to come.

Distinctly designed in Ayala Malls’ signature blueprint of relaxing verdant settings amid modern and luxurious amenities, Fairview Terraces adorns the district with refreshing leisure offerings that elevate the life and style of its neighboring residents.

The mall brings a highly varied mix of retail and dining options with over 420 establishments, from popular local labels to top foreign brands.

Completing the mix is the “first upscale” Puregold supermarket, as well as the maiden branch of department store Wellworth, a retail partnership of Ayala Land and Store Specialists’ Inc.

Promising to cater to the AB and “broad C” markets, Fairview Terraces’ guest list on opening day is proof that that there is something for everyone at this Ayala Mall. Spotted arriving across the glossy hallways of the spacious mall were Suyen Corp’s Ben Chan and Bryan Lim; Store Specialists Inc.’s Anton Huang; Jollibee’s William Tan Untiong; Mc–Donald’s Kenneth Yang; Mint’s Stella Co-Sy and Jopet Sy; Collezione’s Joey Qua; Nike Park’s Miguel Celdran; Abenson’s Winston Lim; Funky Fish and Bambu’s Patxi Elizalde; J. Co’s Ozsen Chan; Army Navy’s Eric Puno; Bonchon’s Scott Tan; Lucerne’s Ivan and Von Yao; Roy and Biv and Tickles’ Yoya and Carlo Tanseco; Chunchi Ong Soler; Skecher’s Ivan Ong; Giordano’s Melvin Lloyd and Larry Lim; Krispy’ Kreme’s Carlyn Salud and Sharon Fuentebella; Blim’s Eric and Carrie Lim; Wee Nam Kee’s Linfred Yap; Cara Mia’s Philip Moran; Crisostomo’s Florabel Co; Let’s Face It’s Tess Manganti; Marcella’s Beth Co; Alberto’s Albert Gaerlan; Shoe Salon’s Edison and Cathy Gaerlan; Miladay’s Yvonne Dayrit-Ro–mualdez; Traffic’s Mark Chan; and Gigi Daza of Nail Tropics, among others.

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