Except for the banging of the gong to signify the official opening of Cinemanila International Film Festival and the use of Bulol and balanghai for Cinemalaya Independent Film Festival ‘s festival trophies and officiall OBBs, respectively—rarely do we witness any film festival in the country that display unique indigenous culture until the recent lambanog (coconut wine) toast at the 1st Quezon Film Festival in Lucena City in the Province of Quezon.

Billed as “PiliQuela,” a wordplay on pelikula (film)—its first syllable changed to pili to mean “choose”—and surname of the president of the Commonwealth Manuel Luis Quezon, the mood of the event was set by local color and tradition.

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