Toyota Motors Philippines Corporation (TMP) president Michinobu Sugata is ending his tour of duty in the Philippines after five successful and milestone-setting years. Sugata made the announcement on Wednesday evening during the 2015 Vios Cup culmination night held at the Revel at the Palace in Taguig City.
Sugata-san, as colleagues and industry insider fondly call him, took over the mantle of leadership at TMP back in January 2010. He was able to strengthen its market presence in terms of sales and share, as well as accelerate its efforts to push for higher quality in its products and in all aspects of operations to ensure total customer satisfaction, resulting in the giving the brand its 13th consecutive Triple Crowns (by leading in passenger car, commercial vehicle segment and overall sales).