• TRD now in the Philippines

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    (Left to right) Jose Ariel T. Arias Senior Vice President for Marketing TMPC, Tsuyoshi Hattori General Manager Toyota Technocraft Co.Ltd, Masaaki Murata Director Toyota Technocraft Co.,Ltd, Michinobu Sugata President TMPC, Yohei Murase Executive Vice President Marketing, Dr. David Go Senior Executive Vice President TMP.

    (Left to right) Jose Ariel T. Arias Senior Vice President for Marketing TMPC, Tsuyoshi Hattori General Manager Toyota Technocraft Co.Ltd, Masaaki Murata Director Toyota Technocraft Co.,Ltd, Michinobu Sugata President TMPC, Yohei Murase Executive Vice President Marketing, Dr. David Go Senior Executive Vice President TMP.

    Toyota Motor Philippines Corporation (TMPC) last week inked an agreement with Toyota Technocraft Co. Ltd., the company behind Toyota Racing Development (TRD), to distribute the renowned brand in the country.

    With this partnership, TRD products will now be exclusively distributed in all 43 dealerships of Toyota Motor Philippines (TMP) nationwide.

    TRD carries a wide range of products which will make motoring for driving enthusiasts more enjoyable and even more sporty looking.

    “We will now be exclusively partnering the Toyota name to a brand admired by a huge following of automobile enthusiasts. Being in the sports customization industry since the 1950’s, it is a pioneer in developing racing cars and high performance parts for Toyota,” said, TMP president Michinobu Sugata.

    “As the sole distributor in the Philippines, the public will see a wide range of TRD products designed to provide our Toyota customers a more enjoyable and sportier driving feel,” Sugata added.

    TMPC is set to expand its future line up with performance parts for race enthusiasts. All these are designed to fulfil the motorists’ passion for driving in a “waku-doki” way!

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