The Manila Times, an industry leader for over a century, is celebrating its 118th year anniversary today, October 11, 2016.
With the slogan “Trusted since 1898” the people behind The Manila Times painstakingly live up to this notion. The daily has overcome all kinds of adversities, including those caused by global financial upheavals and dictatorial regime. It firmly stands as it has been, surviving 16 Philippine government administrations.
The Manila Times is a daily broadsheet with News, Opinion, Business, Sports, Lifestyle and Entertainment sections. It is also a vehicle for the weekly publication, The Sunday Times Magazine, which features Filipino Champions, Life & Times, Show Times and Arts Awake, as well as other weekly specials namely Expats & Diplomats, Fast Times and Marketplace.
Fast Times and the Motoring section are a rich source of information on cars and trends in the automobile market and industry. Fast Times added a prestige to the newspaper when it clinched all the major automotive journalism awards given by prestigious organizations from 2010 to the present.
The newspaper’s most popular is the Opinion and Editorial (OpEd) section containing analyses of major news events, incisive columns by opinion writers who are hailed as the best in the land, commentaries contributed by experts and the most respected authorities on different disciplines, and readers’ letters and comments.
Today, The Times’ OpEd is considered by many to be the country’s best. Its popularity surged even more in 2013 when former Ambassador Rigoberto Tiglao’s hard-hitting columns and Francisco Tatad’s profound political and social analyses began to appear.
Also among The Times respected columnists are such well-known commentators and authorities in their fields as Yen Makabenta, Ricardo Saludo, the Agham scientists, Urban Planner-Architect Felino Palafox, Moral-politics and heritage advocate Rene Saguisag, Lawyer Brigido “Dodo” Dulay, Public Finance and Governance expert Dr. Leonor Briones, election and suffrage experts Gus Lagman, Nelson Celis and Lito Averia, peasantry-rooted Marlen Ronquillo and Congress-coverage veteran Efren Danao.
Scientist Dr. Giovanni Tapang and Maribel Ongpin, former Ambassador Jose Romero and his fellow former ambassadors in the PAFI foundation, grammarian Jose Carillo and Homobono Adaza add to the prestigious roster of The Times columnists.
A special favorite of readers is the free legal advice column of Chief Persida Acosta of the Public Attorney’s Office. For excellent essays and statesman-like analysis of the political economy and world affairs, rely on Juan Gatbonton who writes at least once a month for The Times.
The Business Section updates readers on the latest local and foreign economic news. It also carries the highly useful classified ads section. Recently, it launched its new sub-sections called Real Estate and Property. Business Section editor and columnist Ben Kritz, together with Emeterio Perez, E. J. Lopez, Ben Teehankee, Mike Wootton and experts of the Rural Bankers Association, among others, provide the business and industrial community with savvy and advanced readings of economic and practical business trends.
The Life and Times Section regales readers with all the news and behind-the-scenes talk in the fashion, homemaking, food and good health department of life as well as the elegance, glamor and glitz of the rich and famous as well as that of noted celebrities. It also brings readers articles about culture, the arts and the finer things in life. Life and Times also offers practical tips on the really more important topics, such as parenting and family values.
The Times Sports section offers a comprehensive coverage of local and international sports events. Starting January 2016, the Sports section launched its new sub-sections on the US Major Leagues, Football, Women Sports and Motor Sports.
For most of the post-war period, The Manila Times was the leading newspaper in the Philippines. The proclamation of Martial Law in 1972 put an end to that distinction. The Times was shut down until the Marcos government fell in 1986.
Dr. Dante Ang bought the paper to restore it to its old glory. The new management, headed by Dante “Klink” Ang II as President and CEO and Executive Editor, is keeping to that same strategic objective.
To increase its market share, The Times is constantly improving its layout and editorial content. The Times also builds and strengthens networks and linkages with business and government leaders. It conducts regular roundtable interviews with CEOs, Cabinet secretaries, ambassadors and other newsmakers of the day. The roundtable discussions are reported as news and features.
The Times also organizes active promotions and advertising campaigns. The new Sales and Marketing group led by Chief Operating Officer Blanca Mercado and Vice President for Sales and Marketing Danilo Ocampo have strengthened the marketing, advertising and circulation operations of trusted newspaper.
Special Supplements projects continuously highlight promotional campaigns of The Times’ advertising partners. The Times also launched special events. Its
Business Forums is now on its fourth year. There are also the Women’s Circle, a forum Series for Women Executives, and the First President’s Cup, and Page One, a privilege card of subscribers and other persons with distinct ties to The Manila Times.
The Manila Times is one of the most recognizable brand names in the Philippines. Most people in leadership positions in business and government grew up reading The Times. It will continue to have a special place in Filipino homes, schools, government and business offices because, as the surveys have reported, the new generation of business leaders forms the paper’s current readership base.
The strength of the brand may be attributed to the people who put it together. The Times’ alumni roster is a virtual Who’s Who in Philippine history. The current pool of editors and writers are veterans in the industry led by Publisher/Editor Rene Q. Bas and Editor-in-Chief Nerilyn Tenorio. The section editors and reporters are professionals in their respective fields. The news section offers comprehensive, nuanced and objective stories while analyses, outspoken editorials and incisive opinion essays reflect on the meaning of the news and their impact on the national life.
One testament to the strength of The Manila Times brand is its ties to the education industry. The Manila Times College is growing, having outstanding graduates now fielded in various mass media of the country.
Competent and expert editorial board
The Manila Times’ editorial board is composed of competent editors and consultants with exemplary talent and experience as journalists.
Aggressive and resourceful reporters
Also aggressive and resourceful are The Times’ reporters, namely senior reporter Jomar Canlas; beat reporters Jefferson Antiporda, Willian Depasupil, Llanesca Panti, Bernice Camille Bauzon, Neil Alcober, Catherine Valente, Jaime Pilapil, Ma. Reina Leanne Tolentino, Fernando Marasigan, Nelson Badilla and Michael Delizo; business reporters Catherine Talavera, James Konstantin Galvez, Kristyn Nika Lazo, Aberon Voltaire Palana, Mayvelin Caraballo, Maria Laura Angeles; Lifestyle reporters Christina Alpad and Iza Gabrielle Iglesias; and sports reporters Josef Ramos, Emil Noguera, Jaelle Nevin Reyes and Jean Russel David.
Editorial Assistants Sthefanny Baylosis and Jed Villarama provide support at all stages of news process.
The Times’ timely and catchy photographs are produced by the Photo department with chief Renato Dilan together with Russell Palma, Ruy Martinez, Mike de Juan, Lorenzo Mendoza and Roger Rañada.
Layout and graphic needs are also improved constantly by the Layout
Department led by Art Director Peter Baga and his team composed of Maria Theresa Galapate, Zenaida Erispe, Enrico Berata, Marjorie Dizon, Horacio Makabenta, Joan Umadhay, Raymon Maranga, Marc Christian Jarlego and Guian Karlo Avante.
Sales and Marketing group
Chief Operating Officer Blanquita “Blanca” Calilung Mercado oversees the Marketing, Advertising and Circulation departments.
Denise Calnea, Marketing Communications and Services Director, takes care of the company’s events and marketing requirements. She’s assisted Marketing Assistants Gladys Altamirano, and Aurabel Salas.
The Advertising department’s efficient and aggressive staff is led by Danny Ocampo, Vice President for Marketing and Sales, and Advertising Director Roda Zabat. He is assisted by advertising executives Mon Avorque, Dennis Bongon, Arnel Caguingin, Cynthia Camarse, Gemma Cuenca, Violy dela Cruz, Elvie Dequina, Catherine Lambina, Evelyn Mercado, Elaine Tan, Tony Velasco, Melchor Velasquez, Virginia Punzalan, Jeodane Ocampo, Cypher Lindo, Marie Jojina Serrano, Shane Carbonel, Darlene Ilagan, and Charlotte Sabate. The department is supported by advertising desk staff Rufina Caponpon, Norwina Camacho, Rochelle Serafin, Mari Cristi Mey Narzoles, Reginet Samson and Messenger Albino Terrayo.
Meanwhile, the Circulation Department is poised to increase the distribution of The Times nationwide as it welcomes a new director, Vince Cruz. He has 10 personnel in his team – Leo Bautista (circulation manager), Princess Adaro and Katrina Gasgonia (circulation assistants), Angel Naguit, Edison Camarines and Noel Sahagun (assistant circulation managers) and Jhun Bariso, Albert Santos, Ronald Elardo and Randolf Panganiban (riders).
Together, they see to it that The Times is distributed to the right places at the right time by knowing each rider’s route per day of delivery. The department is also responsible in requesting purchase orders and issuance of receipts.
Efficient administrative staff
The Manila Times is also kept running by the Human Resources (HR) and Finance, Credit and Collection, Management Information Systems (MIS) and Pre-Press and Production departments.
The HR Department, or simply HRD, takes care of hiring, keeping monthly contributions and most important, attending to employees’ concerns. Behind The Times’ HRD are Ma. Cristina Ambas as HR Head alongside assistants Jannet Nebrida and Irish de Guzman.
Ambas also serves as head of the Finance department whose top function is budgeting. The department also releases and prepares checks or payrolls and takes care of the cash flow of the company.
There are six members in this department, namely Ermina de Guzman as payroll staff, Josephine Horii and Krischel Fabriga as accounting staff and Jovito Ocampo and Anthony Ambay as messengers.
Meanwhile, the Credit and Collection department is in charge of billing, invoicing and collecting copies of The Times. The people behind it include department head Evelyn Fauni, Elmer Gonzales who takes charge of billing, Roman Silmaro and Ben Tsiongkiao who serve as advertising collectors, Edgar Penido and Bongbong Claro who are circulation collectors, staff Eden del Rosario and April Hapiz and night cashier Herbert Mejillla.
MIS provides information technology support for the whole company by maintaining the system infrastructure. It is also responsible for ensuring layout quality before the issue for the day is sent to printing. It is composed of Sherwin Arnaiz, Mary Grace Cortez and supervisor Severino O. Frayna Jr.
Meanwhile, the Prepress Department is composed of Rolly Borabo and Rudy Castueras who takes care of the printing plate ready for mounting at the printing press. Finally, the paper is completed in the Production Department headed by Sheila Araño, Zoilo Mercado, Edgardo Famini, Benjamin Cabesas, Randy Biclar, Jose Daguinsin,and Manuel Perez