Twitter predicts marketing trends for PH

Social networking site Twitter is often considered as the platform of choice for digital marketing campaigns mostly due to the trending topics and hashtags that are largely identified with it.

Last year, successful Twitter campaigns in the Philippines like Coca Cola’s #CokeStudioPH, Cream Silk’s #WearTheCrown and Closeup’s#CloseLangToCloserPa have demonstrated that many brands are already adopting results-driven and innovative online business platforms to effectively tap and engage closely with their markets.