Watches that express personalities

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Global watch brand Timex showcased its 2014 Fall-Winter Collection in an exclusive

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launch on November 6 at the Cav Wine Shop and Café in Bonifacio Global City, Taguig.

Actors Joseph Marco and Enchong Dee with Newtrends International Corp. General Manager Avinash Uttamchandani and Timex Vice President for Asia Markets Guglielmo Bertani

Actors Joseph Marco and Enchong Dee with Newtrends International Corp. General Manager Avinash Uttamchandani and Timex Vice President
for Asia Markets Guglielmo Bertani

Timex Vice President for Asia Markets Guglielmo Bertani graced this special affair, which also celebrated the brand’s 160th year. Since 1854, the brand has been producing genuine and classic timepieces, which allow people to express their personality.

The Timex 2014 Fall-Winter Collection features four lines, Waterbury, Timex 80s, Shock Expedition, and Indiglo.

As the current day successor of the renowned Waterbury Clock Company—one of the

Newtrends Senior marketing director Melissa Lucas and Timex brand manager Joan Tupaz

Newtrends Senior marketing director
Melissa Lucas and Timex brand
manager Joan Tupaz

largest clock producers in the 1800s—Timex is paying tribute to 16 decades of quality timepieces by drawing inspiration from iconic styles in its remarkable archives, thus creating the Waterbury collection.

Always on trend and never out of style, Timex re-proposes the classic style of the 1980s through a collection that represents modern and contemporary fashion, the Timex 80s. This range comes in classic silver, gold, and black stainless steel retro straps.

For adventure seekers, the brand also released new Shock Expedition watches, the more durable collection that is shock resistant to I.S.O. standards, and is at least 100-meter water

LA Aguinaldo

LA Aguinaldo

resistant.

Last but definitely not the least is the Indiglo collection. Indiglo, a registered trademark of the company, comes from the word indigo, or the green-blue electroluminescent display for even illumination of the watch dial. The event’s attendees got a chance to see a magical display of this firsthand as the lights were dimmed to show the watches glow.

Seen at the event were actors Joseph Marco and Enchong Dee, as well as personalities LA Aguinaldo and Pia Wurtzbach.

Timex brand’s commitment to technological innovation, leading-edge design and

Pia Wurtzbach

Pia Wurtzbach

functionality has placed their styles at the forefront of the timekeeping industry for 160 years.

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