• Yamaha HOLDS International Motor Show

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    The SM Mall of Asia Atrium was packed with Yamaha fans as Yamaha Motor Philippines (YMPH) officially opened the 2015 Yamaha International Motor Show on June 6, 2015.

    Dubbed as “the motion of innovation,” the event’s highlight was the public introduction of Yamaha’s Blue Core technology.  According to YMPH, the key concept of Blue Core is “more power, less fuel.”

    During the show, Yamaha introduced two motorcycle engine configurations sporting the Blue Core Technology; a 125-cc air-cooled engine; and a 155-cc liquid-cooled engine. The first to be equipped with the former are the latest addition to Yamaha’s automatic line-up, the Mio i125 and the Mio Soul i125. Both models will soon be available in Yamaha dealerships nationwide.

    YMPH also revealed the firm’s intention to venture into the big bike segment before the end of the year.  The event also served as the launch pad for Yamaha’s Power Products line-up and Wave Runner series. Among those present to grace the occasion were YMPH executives headed by its president Toru Osugi, together with celebrity Robi Domingo.

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