To further promote digital awareness among the MSMEs, the office of the Presidential Adviser for Entrepreneurship led by PA Joey Concepcion, in partnership with Go Negosyo and Globe, held a special forum on digitalization with Globe President and CEO Ernest Cu and the Angat Lahat sa Digital Alliance members.
The Digital Alliance aims to influence and educate more Filipinos about digitalization as a way to achieve inclusive growth with micro, small, and medium-size enterprises (MSMEs). The purpose is to foster collaboration between private and public sectors in order to move Filipinos from the informal economy into the formal economy.
Josephine Romero, senior adviser to the Asean Business Advisory Council Philippines chairman, and adviser for Go Negosyo Angat Lahat sa Digital Alliance introduced the alliance’s ultimate goal which is to help guide the MSMEs towards reaching a larger market, both local and international and moderated the interaction between Cu and the major players of the digital alliance.
The Angat Lahat sa Digital with Ernest Cu gathered insights on how Globe can play a key role in guiding MSMEs towards the digital economy, and contribute to the goal of Angat Lahat sa Digital Alliance towards alleviating poverty.
The event was attended by the digital alliance members and other digital company platforms.