After more than four decades of providing quality detergents to Filipino moms, Champion ups its game this 2019 with its most powerful whitening formula to date in the form of the new Champion Supra Power, offering superior cleaning with its promise of absolute clean or “puting walang bakas.”
At a launch event on August 5 at Makati Diamond Residences, aside from announcing the release of the new Champion Supra Power range, most of the afternoon was spent paying tribute to Supra Nanays – the moms who, despite whatever limitations abound, still manage to care for and provide for their families through their tireless work, sacrifices, and love, day-in and day-out.
The program hosted by Cerah Hernandez-Co started off with an interview of Champion’s very own endorser and Supra Nanay, Judy Ann Santos-Agoncillo, where she shared her thoughts on Champion Detergent being the only brand for her that’s able to provide her with the high level of cleaning that she and many other Filipino moms need. She also excitedly talked about new Champion Supra Power and her upcoming TV campaign, before providing media guests and partners an exclusive look at her much-awaited TV Commercial.
The next portion of the program saw Ms. Judy Ann Santos-Agoncillo co-hosting with Cerah, as they interviewed three celebrity teens namely Ylona Garcia, Heaven Peralejo and Grae Fernandez to talk about their Supra Nanays.