The Embassy of the Republic of the Philippines in Jakarta, Indonesia, under the auspices of Ambassador Leehiong Wee, kicks off a familiarization tour to the Philippines for representatives of media and Indonesian companies with incentive programs.
In cooperation with the Department of Tourism, headed by Secretary Bernadette Romulo-Puyat, and airline partner Cebu Pacific, the five-day familiarization tour brought Indonesians to key tourist destinations in Manila, Cebu, and Boracay.
Indonesian companies represented on this familiarization tour include PT Darya Varia Laboratoria Tbk (pharmaceutical), PT Andalan Usaha Cemerlang (wholesaler agency), PT Asuransi Jiwa Sinarmas MSIG (bank insurance), Foresight Consulting, Indonesian Shopping Centres Management Association, and Arnon and Jordan Bakery. Social media influencers and media representatives also joined.
The tour was conducted to show them the Philippines as a new destination for their top-performing sales agents; to encourage them to include the country in their incentive programs; to have a first-hand experience of the Philippines as a safe and secure destination for their sales agents.
The group visited Lakbay Museo, the Philippines’ newest museum that allows visitors to see different sights in regions in the Philippines, and taste iconic Filipino food such as adobo, lambanog (liquor from coconut), halo-halo (iced dessert with tapioca pearls, gelatin, sweetened beans, milk, sugar, and other sweet ingredients) by using tokens that come with the entrance ticket. Located in S Maison on Marina Way in the Mall of Asia Complex, Lakbay Museo was established by the Department of Tourism, Department of Education, and Department of Trade and Industry, with the assistance of partners from the private sector.
Participants also attended a business-to-business meeting where they were introduced by Cebu Pacific’s Sales Supervisor for Corporate Passenger Sales and Distribution, Roanne Talicol, to Ceb Biz, Cebu Pacific’s corporate flight program, which lets members maximize their company’s travel budget with the airline’s low fares and extensive network.
They also met representatives of the Golden Phoenix Hotel, Bluewater Resorts, Conrad Manila, Sofitel Philippine Plaza, and Marriot Hotel. All attendees expressed hope that more Indonesian tourists will come to the Philippines.
The familiarization tour participants also visited Cebu factories of chocolate and our world-famous dried mangoes. In Boracay, they embarked on an island-hopping tour and did helmet diving.