Anytime Fitness PH is looking for their purple champion

IN pursuit of bringing wellness goals closer to communities, the world’s fastest-growing fitness club chain, Anytime Fitness, is even more eager to help Filipinos pick up a healthy lifestyle through this year’s search for the Purple Champion.

What was previously dubbed as The Search for the Next Digital Ambassador, this year’s competition focuses on redefining what being a ‘champion’ means. “We want to go beyond just celebrating the fitness journeys of our members. It’s their lives, as a whole, that we want to highlight — whether physical, mental, emotional, or spiritual. The label “champion” has so much weight on it. It sounds intimidating and daunting, right? So we want to break that and go further than the physical aspect of it. One doesn’t need to be the strongest or the fittest to be a champion,” says Jap Angeles, Anytime Fitness Asia regional marketing manager.