Jollibee Foods Corp. (JFC) brands are dominating the local chain restaurant industry in the Visayas and Mindanao (VisMin), according to an independent noncommissioned survey conducted by PUBLiCUS Asia Inc. (PAI).
Pahayag VisMin 2019, conducted by PAI among 2,000 registered voters chosen at random in the Visayas and Mindanao from Nov. 15 to 19, 2019, showed that three of the five locally owned restaurant chains most frequently patronized by Visayans and Mindanaoans are owned by JFC.
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