Amid a global pandemic and the threat of a possible economic recession, Toyota’s mass market hero reenters 2020 with fresh upgrades — new looks, new safety features and an overall improvement. Toyota Motors PH unveiled the upgraded Toyota Vios via a livestream presentation with members of the motoring media. The online event was spearheaded by Atsuhiro Okamoto, president of Toyota Motor Philippines (TMP), along with Toyota PH officials.

The Toyota Vios has arguably been the brand’s bestselling subcompact passenger car, dominating 20 percent share of the category. To date, it has been deemed the best-selling model with 297,000 units in cumulative production. Not only has the Vios evolved over time to answer to the ever-changing demands and nuances of its market — primarily, practical first-time car buyers — it has also proven its reliability on the race track through the annual Vios Cup. In addition, the Toyota Vios is one of the models that is produced under the government’s Comprehensive Automotive Resurgence Strategy (CARS) program, with its local production unit aimed at helping to uplift the economy and provide livelihood to many Filipinos.

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