(Front from left) PFA Chairman Emeritus Dr. Samie Lim, IPOPHL Director General Atty. Rowell Barba, PFA President and Incoming Chairman Sherill Quintana, Incoming PFA President Chris Lim, Presidential Adviser for Entrepreneurship Joey Concepcion, PFA Vice Chairman Dr. Bing Sibal-Limjoco, PFA Vice Chairman Robert Trota and PFA Board of Trustee Vic Paterno. (Back from left) PFA Board of Trustees Jose Mari del Rosario, Dr. Carl Balita, Dr. Alan Escalona, PFA Director for Allied Services Elizabeth Pardo-Orbeta, PFA Chairman Richard Sanz and PFA Board of Trustee Vic Gregorio. CONTRIBUTED PHOTO
(Front from left) PFA Chairman Emeritus Dr. Samie Lim, IPOPHL Director General Atty. Rowell Barba, PFA President and Incoming Chairman Sherill Quintana, Incoming PFA President Chris Lim, Presidential Adviser for Entrepreneurship Joey Concepcion, PFA Vice Chairman Dr. Bing Sibal-Limjoco, PFA Vice Chairman Robert Trota and PFA Board of Trustee Vic Paterno. (Back from left) PFA Board of Trustees Jose Mari del Rosario, Dr. Carl Balita, Dr. Alan Escalona, PFA Director for Allied Services Elizabeth Pardo-Orbeta, PFA Chairman Richard Sanz and PFA Board of Trustee Vic Gregorio. CONTRIBUTED PHOTO

PRESIDENTIAL Adviser for Entrepreneurship and Go Negosyo founder Jose Ma. "Joey" Concepcion 3rd welcomed the new leadership of the Philippine Franchise Association (PFA), saying it comes at a critical time for the PFA and its membership as micro, small and medium enterprises (MSMEs) now are adjusting to a post-pandemic business environment.

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